We've been discussing search engine friendliness and analytics in Flex apps at work, and they came up in the Adogo BoF for RIAs tonight too.

On my RSS feeds, I came across an article on making RIAs friendly for search engines by exposing the semantic content of the Flex applications using XSL transformations on the Flex source files. This is an interesting take, especially since it's true that the search engines don't really give a crap about presentation; they just want the semantic data. In fact, if HTML hadn't been so focused on presentation and had a better separation of content from presentation when it was first conceived, I imagine that it would have been much easier to build the crawlers that dominate search engine technology today.

Read How to make your hot new RIA friendly to search engines for more on the topic.